Jovi Discovery & Validation
Custom based on scope and data complexity
Jovi Discovery & Validation helps you confirm real market demand before committing to product development. Using AI to analyze customer behavior, competitor moves, and financial feasibility, this phase clarifies whether an opportunity is viable, how to position it, and where to focus. You get data-backed insights on pricing, segmentation, and product fit—plus scenario modeling to evaluate risk. Every engagement ends with a decision-ready report that helps you greenlight, refine, or pivot your plan. This is the foundation for confident execution, not guesswork.
Validating market demand before product development reduces the risk of product failure and ensures resources are invested wisely. 4
Growth does not begin with execution; it starts with understanding whether the opportunity is genuine and worth pursuing. Discovery and Validation identify where actual demand exists, clarify what will resonate in the market, and define how to pursue it with confidence.
Often the first step into Jovi’s Flywheel, this phase lays the foundation for everything that follows. From pricing sensitivity and market positioning to customer segmentation and product viability, this is where assumptions are tested and decisions are de-risked.
Jovi Discovery & Validation significantly enhances the likelihood of successful execution by clarifying the viability of opportunities before resources are committed. It ensures that growth decisions are based on evidence rather than instinct—minimizing the risk of wasted budgets, misaligned campaigns, or premature scaling. By front-loading insights and eliminating guesswork, this phase protects downstream investments and accelerates the path to traction.
The Jovi Discovery AI Agent operates behind the scenes, analyzing customer behavior, market trends, competitor activity, and financial feasibility. It highlights demand signals and provides scenario-based insights that guide smart investment decisions.
This phase is collaborative, with executives participating in pressure-testing ideas and aligning on strategic direction. Each engagement concludes with a decision-ready report and a clear recommendation to greenlight, refine, or reframe the growth plan.
What’s Included:
Market Analysis & Opportunity Mapping
Use AI to identify customer needs, whitespace, and behavioral signals that validate market viability.
Competitive Positioning & Risk Profiling
Benchmark competitors, test offer and pricing assumptions, and highlight risks tied to growth motions or segments.
Scenario Modeling & Feasibility Testing
Quantify strategic options with AI-supported revenue and margin forecasting to support greenlight or pivot decisions.
Decision-Ready Growth Report
Receive a structured, actionable recommendation that supports funding decisions, stakeholder alignment, or downstream planning.
Outcomes:
Confidence in the strategic direction, supported by data
Clarity on product-market fit, pricing, or segmentation
A validated growth hypothesis—or an apparent reason to pivot before investing further